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My name is Massimo Loi, I graduated in Economics in Cagliari in 2005. With seven years of experience in the administrative field, perfected at the multinational The Bridge in Florence, I have developed a particular focus on the Italian handmade market .
Fascinated by the potential of the web and social marketing, in 2012 I founded MondoSardegna.it, dedicated to the enhancement of Sardinian made in Italy through storytelling.
This communication project develops with the video storytelling activity which on the web has exceeded 3 million views on youtube. Over the years I have collaborated as content creator with the main sector events: Sardinian Artistic Handicraft Fair in Mogoro, Homi Milano, Artigianato Palazzo in Florence, Friuli Doc in Udine for the storytelling activity through video and photographic contents. In 2019 I exhibited my video work at the International Design Biennial in Porto.
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